LASG Teams Up with Sterling Bank to Boost Tourism

Lagos State Ministry of Tourism, Arts, and Culture is strengthening efforts to boost the tourism sector by partnering with Sterling Bank.

The collaboration was highlighted during a recent tour of key tourism assets across Lagos, led by the Honourable Commissioner for Tourism, Mrs. Toke Benson-Awoyinka.

Speaking during the tour, Benson-Awoyinka emphasized the importance of showcasing Lagos’ rich culture and heritage, noting that while the government has created an enabling environment for tourism, it cannot develop the sector alone.

“The handshake between the Federal and the State Government is very, very vital,” she said, highlighting the critical role of partnerships with the private sector, including Sterling Bank, to enhance tourism in the state.

The Managing Director of Sterling Bank, Mr. Abubakar Suleiman, also stressed the significance of investing in tourism to raise standards and attract international visitors.

“It’s when you have invested that you can raise a standard and encourage people from all over the world to come to see these beautiful iconic sites, culture, and tradition of the people,” he stated.

Suleiman also linked Lagos’ tourism potential to its wealth of historical heritage and noted that the bank is committed to supporting the sector through financial assistance and investment in related areas like hospitality and transportation.

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The collaboration between Sterling Bank and the Lagos State Government aims to preserve and promote the state’s museums and monuments, ensuring they remain accessible and attractive to future generations.

Director-General of the National Commission for Museums and Monuments, Mr. Olugbile Holloway, called for enhanced cooperation between federal and state governments to fully develop Lagos’ tourism potential.

He pointed out the significance of the National Museum as a historical treasure trove, housing artefacts dating back to the 15th century that tell the story of both Lagos and Nigeria.

“Gone are the days when we say this is state, this is federal. As far as visitors are concerned, they don’t have any business with the state or federal government; they just want to come and immerse themselves with the people’s culture,” Holloway remarked.

The tour included visits to the Loving Lagos Museum, the National Museums, the J Randle Centre for Yoruba Culture and History, and Freedom Park, all located in the Onikan area of Lagos Island.

This partnership is expected to position Lagos as a top tourist destination, showcasing its unique cultural and historical assets to the world.

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