- The family of Afrobeats sensation Ayra Starr took to the streets of Lagos to promote her highly anticipated third studio album, Starr Girl, engaging fans directly ahead of its launch.
- The singer’s mother, Nene Aderibigbe (popularly known as Genzmummy), alongside her sister and close supporters, were spotted clad in matching outfits and purple headgear while displaying promotional placards across town.
- The street campaign comes as final preparations wrap up for the project’s official release on August 14, following months of anticipation.
Excitement across Lagos reached new heights as the family of Afrobeats star Ayra Starr embarked on an energetic street-level awareness campaign to promote her upcoming third studio album, Starr Girl.
Eko Hot Blog reports that in a viral video circulating online, the singer’s mother, Nene Aderibigbe, widely recognized on social media as Genzmummy, was seen alongside Ayra Starr’s sister and a delegation of women leading the grassroots effort.
EDITOR’S PICK
- Tinubu Approves Army Expansion, Recruitment of 28,000 Personnel
- Aregbesola Claims Record as First Nigerian Governor to Serve Eight Years Without Owning a House
- Ikosi-Ejinrin LCDA Commissions Fully Equipped NSCDC Divisional Headquarters, Donates Patrol Vehicle and Motorcycle to Boost Security
Dressed in coordinated attire highlighted by vibrant purple headgear, the group rode through busy Lagos thoroughfares displaying handwritten placards.
The signs carried a straightforward message aimed at mobilising music lovers across the city: “STARGIRL album out on the 14th of August.”
The colourful procession highlights the strong family support system surrounding the hitmaker as she prepares to drop her latest body of work.
Starr Girl marks her third full-length studio project under Mavin Records and Republic Records, building on the massive global success of her sophomore release, The Year I Turned 21.
With anticipation steadily building across social media and mainstream outlets, the grassroots campaign has further energized fans, affectionately known as Mobstarrs, as they count down the final days to the official release date on August 14.
FURTHER READING
