- Receiving an additional N2 million cheque from BetKing for winning a competition
- Reality star expressed overwhelming gratitude for the BBNaija platform and the cash prize
- The brand is currently evaluating the collaboration for potential future involvement
The winner of Big Brother Naija Season 10, Opeyemi Ayanwale, known as Imisi, announced her plan to establish a Non-Governmental Organisation (NGO) dedicated to supporting the girl child.
Eko Hot Blog reports that in Lagos, shortly after receiving an additional N2 million cheque from BetKing for winning a competition inside the BBNaija house, Imisi announced her plans.
EDITOR’S PICK
- Is Making Mathematics Non-compulsory For Arts Students Really A New Change?
- Kano Court Remands Orphanage Owner Over Abduction of 600 Children
- Wike Justifies Supporting Tinubu as PDP Governors Defect to APC
The reality star expressed overwhelming gratitude for the BBNaija platform and the cash prize, which she felt was “working in my favour.”
Imisi shared that her own challenging and “dramatic” childhood inspired her desire to help young girls facing similar difficulties. She stated, “I would like to do something for a girl child… because that has always been my desire.”
Imisi, a long-time actress, credited Big Brother Naija with significantly elevating her public profile and providing crucial exposure.
At the presentation, BetKing’s Head of Marketing, Nengi Akinola, explained that the company sponsored the prize to reward housemates while showcasing its exclusive games, like Danfo Lagos and JJ Ball X, to a wider, entertainment-focused audience.
Akinola acknowledged the significant reach of BBNaija and confirmed the brand is currently evaluating the collaboration for potential future involvement.
FURTHER READING
